Objective: The owner of Garden Source had always been a thinker "outside of the box." When he decided to create his own company, he knew his logo had to be something unconventional. He wanted a logo that was "alive" and always "transitioning."

Solution: Using various commodities Garden Source distributes, we came up with a logo that had interchangeable vegetables and fruits above their name. The name and tag line would always remain the same to keep the look and feel of the logo intact.