Objective: Keep On Traveling needed a rack card that would stand out from the competitors. Being left in hotel lobbies and sent to various resorts, they wanted a card that would express their services in a classy way.

Solution: Aiming for elegance and class, we used warm colors for the background and delicate script type for the copy. We softened one edge of the image as if to "fade into" the information below and to give the piece a warm, inviting look and feel.